PROTRADER: Gearing up for the Pro Tour: PT Magic Origins

Happy Pro Tour Friday! I was off last week on a (much appreciated) vacation, but I’m glad that I made it back in time to enjoy one of Magic‘s four biggest weekends of the year1. Today is going to be one of those days where we just hit a whole bunch of different stuff at once, but I do want to talk a little about Standard going into this important event. I’m going to try to make the content relevant for the whole of the Pro Tour, and not just dated speculation after round eight.

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Battle for Zendikar Spoiler: Oblivion Sower

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The upcoming product Duel Decks: Zendikar vs. Eldrazi has yielded its first spoiler from Battle for Zendikar, and it’s not bad at all. Oblivion Sower can get you up to four lands from the top of your opponent’s deck (although I’m sure you’d rather have them draw land for four turns in a row).

Six mana is perfect in EDH, but this may be too slow for Standard unless Battle for Zendikar is like last Zendikar block: lots of mana ramp, cost reducers, and ways to slow the game down. While Oblivion Sower isn’t the kind of Eldrazi we’re used to with humongous stats, a gigantic mana cost, and annihilator triggering on attacks, it is interesting and gives us some clues into what Eldrazi may look like in the upcoming set.

If we’re not going to get annihilator, you can bet we’ll get some more abilities that trigger when the creatures are cast. We may see more reasonable mana costs like what we’re seeing with this card, accompanied by smaller bodies. Eldrazi won’t be the giant Eldritch monsters Emrakul and Kozilek are, but they will still be formidable. However, if you compare this to a card like Sun Titan or Wurmcoil Engine, it comes up short in my view. I’m hoping this is one of the lesser Eldrazi, included in a duel deck because it was deemed similar in size and castability to Avenger of Zendikar (which didn’t need another reprinting) and not indicative of what Eldrazi will be like in this block—or we’re all in for a disappointing time.

I don’t know what Oblivion Sower will sell for on presale, but the Duel Deck printing coupled with its effect that I’m having a hard time judging outside of the context of the rest of the set, I imagine its price will be too high to bother. It’s a cool card, but if all Eldrazi are like this one, I don’t expect Eldrazi to capture the imagination of casual players the way the last batch did, and that’s too bad.

A Relatively Boring Day in the Life of a Low-Tier MTG Financier

Remember how last week I wrote about how I wasn’t going to try to find the next Outpost Siege or Mastery of the Unseen? While they’re both from a small and relatively unopened set and saw competitive play, they yielded very short-lived spikes that provided a limited window for making money before crashing to their previous fake-bulk-rare statuses. If you follow either me or MTGPrice’s own Sigmund Ausfresser on Twitter, then you may have seen this conversation pop up a couple days ago:

sigtweet

rally

In my opinion,  Rally the Ancestors is the next version of Outpost Siege or Mastery of the Unseen. It saw camera time for a few minutes, smashed an event, and jumped on a hype train to $3 town. Sigmund and I disagreed in that I suggested that buying in at $1 is not correct, where he believes it could be a $5 card for long enough to make a reasonable amount of profit. As someone who refuses to pay retail on Magic cards practically on principle, I did not like the $1 buy-in on a Standard legal rare when I felt that buylists wouldn’t peak past 50 cents. I’ve seen too many Standard cards crash and burn to want to be a part of this, so I put my cards where my mouth/virtual pen is:

ABU

I only owned three copies of Rally, but I only paid 30 cents total for all of them. That’s one of those neat little side advantages for when you offer to buy or trade for everyone’s bulk rares at 10 cents each. As soon as Twitter proved me wrong about buylists willing to rally together about Rally, I dumped the few copies I had to ABUGames for a free $5, allowing me to move on to the next purchase. More often than not, that purchase will be buying staples at below buylist from people who have a need to sell. I’d rather spend that $5 on a Godless Shrine from someone who needs to pay her car insurance than on five copies of Rally the Ancestor while crossing my fingers and praying that they hit $2 to $2.50 on a buylist.

So About That Title…

Oh, right. I had this amazing ide—I mean…opening

Jared Tomlinson had this amazing idea where I’d go through and detail what my daily ritual as an MTG finance guy was. Let’s do that, because it sounds like fun, and I’m always a fan of being an open book about what my work actually looks like.

Dawn of the First Day

dawnofthefirst

Everyone should get used to checking the MTGstocks Interests page every day, including the oft-forgotten foils tab. Add it into your morning routine, check it while you’re eating breakfast or in the shower. This is one of the best ways to maintain an up-to-date finger on the pulse of what spikes have already happened, and it’s also a good way to predict future spikes before they happen. Without this page, I wouldn’t know that Life from the Loam had crept back up to $8 over the course of a few months.

interests

On a similar note, my daily ritual also includes scanning through my email for any new collection sellers, reader emails, school info, and ProTrader daily emails. If you’re not a ProTrader and are interested in becoming one, the the daily emails resemble something like this:

protraderemail

We have a lot of detailed and up-to-date information on the most recent inventory shifts from major stores, note buylist changes on hot cards, and inspire lots of regret when you realize you didn’t buy Hangarback Walker at $1 even though you just needed one for your artifact EDH deck. While I don’t get a whole ton of emails about my Craigslist advertisement, I still try to update the listing once a month or so. A lot of the casual players or returners who  buy my instant-collection 1K boxes end up being recurring customers who keep my phone number for future reference.

craigslist article

cl ad

Call Me, Beep Me

Speaking of “customers keeping my phone number for future use,” locals texting me about their needs is one of my biggest outs for cards. I’ve talked about this at length before, but it’s the biggest lesson I think I can impart about how to make money off of this game: be the first one that everyone texts to buy or sell their cards. Networking is key, and I like to think I’ve gotten pretty good at it.

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As such, part of my daily MTG finance ritual is pulling out lists that I get sent, compiling them into neat little piles, and giving out price quotes on how much a list will cost a customer. Sometimes I have to use outside resources to complete the full list that I’m sent, and that’s where PucaTrade comes in very handy.

pucareceived

When you can sell cards locally at close to full retail, buying PucaPoints from third-party sources at 70 cents per 100 points doesn’t seem like a bad deal. I buy a bunch of points, wait for a list to come to my phone, and then end up selling the cards that I pick up from Puca at close to TCGplayer mid, depending on what the cards are. I use Twitter, Facebook groups, and the PucaTrade subreddit to find third-party PucaPoint sellers, and treat it just like a Facebook collection purchase: I only buy if the seller is reputable with multiple references that can be confirmed, and pay with Paypal non-gift if there are any questions about the seller’s ability to immediately send me the points. So far I’ve had zero troubles, though, and don’t mind jumping through a single extra hoop to convert PucaPoints into cash at a 100-percent rate.

Case-by-Case Basis

Finally, let’s talk about my display case that I mention in almost every single article I write. Contrary to what might be popular belief, I don’t have some huge LGS-level inventory that’s constantly filled with shocks, fetches, dual lands, and other staples. Because the videogame store where the case is located doesn’t hold FNMs or other Magic tournaments, there isn’t a huge demand for staples in the case. The competitive players all know me and can text me like in the above situations if they need staples.

display case

So what do I fill the case with? Well, mainly I just throw a bunch of $1 to $3 cards in it that are popular in EDH or casual deck archetypes. When I first started out with the case, I initially had it full of Vendilion Cliques, Tundras, and other pricey, competitive cards. I stocked lots of high-end staples at reasonable prices, and I expected to sell a bunch of them to the competitive players in my area. The problem was that most of the Magic players coming into the store were gamers of a different breed: they were looking for N64s, Xbox controllers, and Nintendo DS cartridges, and they played Magic on the side as a kitchen-table hobby. They didn’t care for the $70 singles in the case, so I adapted and made some changes. Although the case doesn’t look like anything special, I sell a lot more copies of Reliquary Tower, Sanguine Bond, and Imperious Perfect now than I ever sold of Steam Vents.

And just in case I do find a wayward competitive player who didn’t expect the video game store to sell Magic cards, I have a full stock of business cards behind the counter for the employees to hand out. If someone is looking for a complete Modern Affinity deck, they’re more than welcome to text, call, or email me and we can work something out where I compile the cards for their own list.

If you’re thinking to yourself, “Lol, that case has like practically nothing in it,” then I don’t blame you. I probably only sell 15 to 20 cards a week out of it, and the $1 to $3 rares don’t make me a massive amount of money. I get more from the 1K boxes and 25-cent bulk rare boxes that sit above and next to the case, and they’re more consistent sellers.

bulk rare boxes

However, the presence of my cards in a physical retail store offers me a larger advantage on collection buying than most of the other competitive buyers in my area. Instead of a Craigslist-esque meeting where you agree to meet under a Walmart street lamp at 10:00 p.m. while wearing dark baggy clothing, it’s much more simple for me to tell people to meet me at an established retail location where I can sit on the other end of a counter before I roll out the typical vendor mat.

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I even get collections sent to me that I wouldn’t have gotten otherwise without the storefront. Believe it or not, there’s an overlap between people walking into a used video game store who are looking to relive their childhood memories with Mario Kart 64 and those who have old collections of Magic cards in their basement that they’ve forgotten about. Every now and then, my old manager at Infinite Lives tells me about a conversation he had that went something like this:

Seller: “Hey, I used to play Magic. I didn’t know you guys sold the cards here.”

IL: “Yep. We have a guy who comes in and fills up the case. He does this for a job.”

Seller: “Does he buy cards? I think I have a bunch in my basement from like ten years ago.”

IL: “Yep, here’s his business card. Call or text him and he’ll be glad to look through your stuff.”

While most of you probably don’t have this type of situation, I think it’s important to look around at the connections you might be able to make, niches to fill, and see if you can’t establish a position in the community similar to what I’ve done. It wasn’t more than a few years ago that I was a simple high-school FNM grinder with limited cash from a part-time job at K-Mart. If I can turn this into a daily ritual with multiple sources of income, anyone can. Good luck!

As always, feel free to shoot out any comments or questions using the multiple methods you have available. If this article shows anything, it’s that I’m an easy-to-contact individual.


 

Going Mad – Picking Targets for Investment

By: Derek Madlem

There’s been a lot of comparisons over the years between #mtgfinance and the stock market. Weekly fluctuations have become daily or even hourly fluctuations at this point and some sites even have a crawling price ticker to keep you informed on up to the minute changes in the values of everything.

We look at Magic cards like investors look at corporations. We’re trying to target the most successful cards to acquire just like a stock market investor targets strong companies to acquire stock from. Some cards pay us dividends in the form of improved tournament results while others we target purely on growth potential. We even use the term “blue chip” to refer to longtime strong performers, just like we would in the stock market.

You know what else the stock market has in common with Magic cards? Indexing.

With the stock market, you can theoretically get lucky and pick only winners but that’s rarely the case. Even the best investors have a hard time beating the growth performance of the market average consistently. In stock investing, picking single stocks to go all-in on is a trap. You’ll find very few people without a time machine that would advise you not to diversify. Buying into a little bit of everything spreads out the risk and assures you a steady growth rate over time.

We fancy ourselves savvy investors, but if we’re so savvy why do we constantly fall into the trap of picking individual cards to invest in? For many it’s likely just a knowledge gap, and I’m here to bridge that gap.

I confess that a lot of my success in Magic finance was discovered almost purely by accident. When I was deciding where to park my funds over the years, I didn’t realize what I was actually doing: indexing Magic.

I started out just trying to expand my collection to something operable, I wanted to play formats other than Standard so I first started buying into cheap decks for Extended and Legacy but quickly realized that I didn’t want to limit myself to those budget decks and started acquiring more cards for more decks and eventually more formats. Now I have multiple decks in Standard, Modern, Legacy, Vintage, and Commander…I even have a completely foiled-out cube that features only cards from the two Ravnica blocks, so I’m into a little bit of everything at this point.

Aether Vial

Origins

My first Legacy pickups were Wasteland and Aether Vial. Why did I pick these two cards? Because they could be played in two relatively inexpensive decks: Goblins and Merfolk. As I finished these decks I looked to the next decks that I could complete in short order and started picking up dual lands (this was around the time of $75 Underground Seas). As I acquired more cards, more decks became within reach and filling in the gaps became very easy. The side effect of filling in a master list of basically everything playable in each format was that I didn’t miss any of the huge gains. While I could have made a ton of money buying only Force of Wills and dual lands, I would have missed out on all the other increases on cards like Flusterstorm, Stoneforge Mystic, Gamble, City of Traitors, Lion’s Eye Diamond, or Omniscience. Even Modern staples like Serum Visions, Path to Exile, Inquisition of Kozilek, and Kitchen Finks were big winners for me, as most of these were acquired for less than $1.

I even got into Vintage all stars like the Power Nine and Mishra’s Workshop before the double up that the last couple years gave us. At the time I was acquiring them I didn’t have any real ambitions to play Vintage, but figured I should get them “just in case” I was ever interested… and I still haven’t played vintage to this day.

Almost all of these cards appreciated over time. Sure I lost on cards like Standstill and Manabond, but gained just as much on Grove of the Burnwillows and Show and Tells. I owe almost all of my collection’s growth to the simple strategy of owning quality cards over time.

Where to Start

Identifying where to start is pretty easy. The first thing to do is pick which format you want to index. Then you want to break down possible targets into three categories: staples, role players, and everything else. How do you tell them apart?

Staples – these cards show up in a variety of decks in the format and are not dependent on other cards for their power. Great examples include cards like Force of Will, Tarmogoyf, Snapcaster Mage, Liliana of the Veil, and cards of this caliber. You’re never going to have a hard time getting rid of these cards and they’re the most likely to pay dividends as long as you own them.

Role Players – not to be confused with people dressing up and fighting with foam swords in parks or sitting around a table rolling dice while talking in character. Role players are cards that make great decks work, usually by a combined synergy with other role players. The perfect examples for this type of card is Lord of Atlantis. Lord of Atlantis (and his fishy brethren) are typically abysmal on their own but create an extremely powerful force when played within the same deck.

Everything Else – these are cards that are “great in draft” or just have no remarkable or unique abilities. Sure, people may become personal intrigued by these cards, but it’s unlikely that a card like Mahamoti Djinn is ever playable in a constructed format ever again.

Snapcaster

Staples

Staples are the cards you see people filling up page after page in their binders, these cards almost always only have on direction to go, it’s just a matter of time. Fetchlands, shocklands, Snapcaster, and Abrupt Decay are great examples of this. These cards will always be needed in just about any deck of the appropriate color for as long as they’re legal… or until a card comes along that outclasses them completely (extremely rare).

The great thing about staples is that they’re subtle and steady, often with small incremental growth that doesn’t even show up on the daily movers pages, allowing them to exist somewhat under the radar. These cards are low risk, pay dividends in increased tournament wins, and don’t spike nearly as hard as other cards unless a major retailer makes a move (like advertising a strong buylist price).

Lord of Atlantis

Role Players

These are the cards that only fit into one or two decks but do some serious work within those settings. Our previous example Lord of Atlantis is terrible in Grixis Delver despite being a powerful blue card, but is the bee’s knees in Merfolk thanks to the synergy with all the other fishlords.

Role players can be wild cards from a financial perspective. When an archetype dominates a single weekend, we can sometimes see a strong response in the market, like we did with Tron pieces recently after the deck took first place in both the SCG Open and the SCG Invitational all in the same weekend. When a deck containing Snapcaster Mage gets first place we respond, “of course it did, Snapcaster’s awesome,” but when Oblivion Stone and friends show up in first place we get excited and buy all of the Tron things!

If you’re able to time your buy-ins and cash-outs correctly, you can make some pretty decent money off of these cards. These cards often settle into cycles where they’ll spike and slowly deflate from there. While these cards mostly climb over time, it can take a few spikes to really hold any increase.

Food Chain

Take a look at Food Chain as a great example, this card languished at $3-4 for over a decade. With the printing of Misthollow Griffin in Avacyn Restored we saw a brief uptick but it rapidly deflated until later in March 2014 after putting up a 4th place finish in an SCG Open. The deck’s surprising finish combined with casual demand from Prossh players pushed it up all the way to $19. Since then it’s slowly creeped back down to $16 and will probably continue a ponderously slow downward slide until it hits center stage again.

Mahamati

Everything Else

Simple: don’t buy it. Unless Wizards decides that some day to create a card that that is simultaneously really powerful and says, “If you have a copy of Mahamoti Djinn in your hand, you may discard it to search your library for this card and put it into your hand,” we’re just never going to see Mahamoti Djinn being actually worth money, no matter what some cheeky folks did to manipulate the TCG price.

Indexing for Players

While picking specific winners is hit or miss, acquiring a good mix of staples and role players will yield you great results over time and the easiest way to do that is just acquire all the cards to play as many decks as possible. This gives you a greater access to the game while simultaneously diversifying your “portfolio” across a strong base.

This has the additional advantage of protecting you from risk. Cards like Deathrite Shaman seem like such easy calls to make, the card was so obviously good in basically any deck that could cast it that many players bought in big, buying up dozens or even hundreds of copies; but how much money did all of those players make? Spreading your risk out over a variety of investments lightens the blow when a single investment is affected. If those players had instead bought a cross section of Modern staples and role players instead, they’d be very happy with their investment right now.

Diversification is key when investing, regardless of how you choose to invest. While you might feel like you missed out when you see the guy tweeting pictures of the 500 Sphinx’s Revelations they preordered at $5 each, you’ll feel a lot better when you see the guy tweeting pictures of the 500 Aurelia’s Fury that he preordered at $5 each.

Shameless Self Promotion

I’ll be working in my home town this weekend as a buyer for MythicMTG booth at Gencon then I’ll be hopping on a plane a couple days later to work with the Aether Games crew at Grand Prix San Diego.


 

MAGIC: THE GATHERING FINANCE ARTICLES AND COMMUNITY